Media and Data Science
Media and Data Science includes lots of topics highly relevant to Glasgow: high performance data systems, effective multimedia archive retrieval, engagement measurement in users, recommender systems, interactive social media access to content, sensitivity analysis, ethics and transparency in algorithmic systems, voice and conversational interaction (BBC is a major early adopter and developer of Amazon’s Alexa system), subjective Bayesian optimisation, Closed-loop system analysis.
New technologies are improving the way that humans communicate (from SMS to social networks), meaning that news and comments can be shared and published to many other people, and indeed exposed outwith individual users' social circles. What is less understood is the way this is changing and destabilising our political processes. News media are no longer the gatekeepers and moderators of information, with the immediate and visible effect of this being the democratisation of political processes through the advent of mass communication.
Theme Lead: Dr Nicolas Pugeault