Business Development & Global Innovation MGT5378

  • Academic Session: 2024-25
  • School: Adam Smith Business School
  • Credits: 20
  • Level: Level 5 (SCQF level 11)
  • Typically Offered: Semester 2
  • Available to Visiting Students: No
  • Collaborative Online International Learning: No

Short Description

This course introduces the theories and practices of business development and global innovation management. The course aims to develop conceptual knowledge and practical skills regarding innovation in a global context as well as business development.  This course will provide students with the opportunity to investigate trends and examine the potential impact of the technology and business planning. 

Timetable

10 x 3 hour sessions

Requirements of Entry

Please refer to the current graduate prospectus at http://www.gla.ac.uk/postgraduate/prospectus

Excluded Courses

None

Co-requisites

None

Assessment

Broadly, assessment and evaluation will be a mixture of individual, group, class formats. The specific grading plan will be as follows:

ILO

Assessment

Weighting

Word Length/Duration

ILO 1&2

Individual essay

50%

2.000 words

ILO 2& 3

Group essay

25%

1,500 words

Course Aims

This course aims to introduce concept and theories of business development and global innovation management. Specifically, the aims are:

 

■ To provide students with a conceptually rigorous understanding of analytic frameworks for managing business development, and business plan development. 

■ To examine the patterns and sources of environmental and technological change and the mechanisms for capturing the economic and social benefits from innovation as well as to identify the strategic and organizational challenges involved in managing business development.

■ To develop reflective, analytical and evaluative abilities, and knowledge about the new business development.

Intended Learning Outcomes of Course

By the end of this course students will be able to:

 

LO1. Critically discuss the role of innovation and business development in creating competitive advantage of organisations. 

LO2. Evaluate and discuss critical theories, concepts, models of innovation in the global context.

LO3. Analyse, develop and evaluate business development solutions to and/or address business challenges.

Minimum Requirement for Award of Credits

Students must submit at least 75% by weight of the components (including examinations) of the course's summative assessment.